Meet Rebecca L. Ostroski—founder and CEO of HOTWAX, a fast-casual luxury waxing and skincare brand with locations across Maryland and Delaware.
After a career in public relations, Rebecca leveraged her expertise in branding, communication, and client experience to launch HOTWAX in 2014. With a clear vision to modernize waxing, she created a concept that blends high-quality results with a seamless, efficient process—setting a new standard in an industry long dominated by traditional salons and day spas.
Today, HOTWAX has grown into a multi-location brand, with studios in Baltimore, Perry Hall, and Newark, Delaware—with a new location set to launch soon. Known for its signature Brazilian wax and results-driven services, the brand has built a loyal following and a reputation for consistency, professionalism, and elevated service.
HOTWAX is built on results. Every service is designed to be efficient, elevated, and consistently exceptional—without the fluff. While the brand stays at the forefront of innovation, it doesn’t chase trends. No gimmicks—just proven techniques that support healthy skin and help clients age confidently, on their terms. Beyond the client experience, Rebecca is deeply committed to building a strong internal culture—mentoring and developing a team of estheticians who uphold the HOTWAX standard across every location. Her favorite part of owning a business is creating opportunities and building careers for women, while sharing her knowledge to help others grow and succeed.
She also values the everyday impact of her work—being a bright, positive part of someone’s day, whether it’s a client or a team member. When clients thank her for creating HOTWAX, she sees it as the ultimate reward—a reminder that the experience she set out to build is truly making a difference.
When she’s not working on HOTWAX, Rebecca enjoys spending time with her husband, their two daughters, and their Papillon, Sadie. They love traveling and spending time with friends and family, and she prioritizes her own wellness through OrangeTheory and yoga—all of which reflect her belief that taking care of yourself is essential to showing up fully for others.
Jana is an experienced esthetician at HOTWAX’s Baltimore location. With extensive training in renowned skincare brands such as Dermalogica, Eminence Organics, Esthemax, and PCA Skin, Jana brings a wealth of expertise to HOTWAX!
Jana’s skills extend across various beauty treatments, making her a true asset to our team. Whether you’re in need of precise body waxing, expertly shaped brows, a flawless spray tan, rejuvenating chemical peels, stunning brow lamination, or a lash lift and tint, Jana is the go-to professional who will deliver exceptional results.
With Jana’s dedication to her craft and passion for providing top-notch treatments, you can expect nothing but excellence during your time with her. She is committed to ensuring your experience at HOTWAX is nothing short of exceptional.
Book your appointment with Jana today and get ready to indulge in unparalleled treatments that will leave you feeling rejuvenated, beautiful, and confident.
Hello, everyone! I’m Ashley, a passionate esthetician with 5 years of experience. I’ve had the pleasure of working at European Wax Center and Doll Wax Salon, where I honed my skills and developed a deep love for what I do. Making people feel amazing about themselves from all walks of life is what truly drives me in the beauty industry.
In my free time, I indulge in my passion for cooking (and yes, I enjoy eating too!). Music is another love of mine, with jazz being one of my favorites to listen to. As a proud mother, I cherish every moment with my two beautiful sons, Dawsyn (2) and Destyn (7 months). We share countless laughs, sing along to music, and embrace the beauty of nature together.
Adding to our family, we have two adorable fur babies named “Harley-Quinn” (a French Bulldog) and “Mama” (a Shorkie). They bring even more joy and laughter to our lives. I’m a laid-back and approachable person, always ready for a friendly conversation. Meeting new people is something I genuinely enjoy.
I look forward to the opportunity to meet you and help you feel your best. Hope to see you soon!
Shae is a highly skilled esthetician with 6 years of experience, specializing in an array of beauty treatments including speed waxing, facials, brow lamination, lash lifts, and threading. Her expertise has been honed in some of the top spas in the vicinity of Washington D.C. Known for her proficiency in waxing, Shae has a natural talent for making her clients feel both beautiful and comfortable with her services. Her dedication to excellence and passion for beauty care make her a sought-after professional in the industry. Shae’s approach is not just about providing treatments but ensuring each client leaves feeling confident and rejuvenated.
With over 6 years of hands-on experience in the lash industry, I am a proud certified NovaLash technician dedicated to providing high-quality, long-lasting, and healthy eyelash extensions. I’ve built my craft around precision, passion, and genuine care for every client who walks into my lash room.
Enhancing natural beauty is my favorite part of what I do—there’s nothing more rewarding than watching my clients leave feeling more confident, more stunning, and truly taken care of.
Aside from doing eyelash extensions, I am a Mother to a very fun, intelligent, busy 7 year old boy. Family time is a big deal to me. I enjoy the outdoors- specifically hiking and kayaking. I also enjoy reading/ listening to books of all kinds.
Can’t wait to bring my talent to Hotwax!
Hi everyone! My name is Adriana, and I’m a licensed esthetician specializing in waxing. I discovered my passion for waxing while attending esthetics school and became officially licensed at the beginning of 2024. I truly love what I do and feel so grateful to help clients feel confident and comfortable in their own skin.
When I’m not in the treatment room, you can usually find me at the gym in my favorite workout sets, going on walks with my dog, or enjoying a sweet treat (literally anything chocolate).
Helping others feel beautiful and confident is the most rewarding part of my work, and I can’t wait to meet all of my future clients reading this!
(Note: The services mentioned in the bio are subject to availability and may vary based on location and service offerings.)
